ORANGE VILLAGE, Ohio – The first standalone, non-exit Nike store in northeast Ohio is now open. Located in the Pinecrest mixed-use development, the store welcomed its first customers Thursday morning.
The sports brand has made its direct-to-consumer business a priority in recent years, experimenting with smaller-format stores that offer unique experiences. The new location is no exception. In a press release, Pinecrest officials describe the store as “a lab-like space where Nike tests and evolves new services, experiences and offerings” that “help consumers experience the best of Nike online or in-store. at their own pace.” The company operates a similar store in Easton Town Center in Columbus.
“Pinecrest is thrilled to bring the first community Nike concept store to northeast Ohio,” said Adam Fishman, director of Fairmount Properties, owner of Pinecrest.
The mall, located at Harvard Rd. and I-271, also announced the recent openings of Clay Luxury Kids, a fashion-forward clothing store for toddlers and school-aged children, and Breathe Cleveland, an independent yoga studio. Also, Fount, the Cleveland-based purveyor of luxury leather bags and accessories, decided to stick around after opening a pop-up store in Pinecrest for the holidays.
And there’s more on the way. Previously announced additions Kitchen Social, a restaurant offering a “chef-led fresh menu,” and Sand Pebbles, an Asian restaurant with an existing location in Aurora, are slated to open in the spring. They will be joined by two recently announced future tenants: Brilliant Earth, a sustainability-conscious jewelry store, and SOZO Workwear, which sells clothing with an emphasis on quality, comfort and style.
“Pinecrest works diligently to bring the Northeast Ohio community the best deals possible,” Fishman said. “The addition of these stores and restaurants continues to achieve that goal with diverse, top-notch merchants and restaurants.”