Gabriela Hearst Men’s Collection Fall 2022

Hypebeasts and crypto bros don’t build their wardrobes at Gabriela Hearst. You won’t find any logo hoodies here – better make those logos, period. And she also doesn’t bother to put her name on sneakers, even though they’re ubiquitous almost everywhere else. Although a small operation compared to its womenswear, Hearst’s menswear operates on the same enduring principles. For Fall 2022, 57% of its materials are unsold or recycled, and it designs crewneck sweaters and reversible shirt jackets, doubling their investment value.

Who buys Hearst menswear, then? Guys who react to big, juicy colors: his chunky, hand-knit cashmeres come in watermelon green, citrus, tourmaline and averturine, hues that also pop in the big woven check of a double-breasted coat. Guys who love pleasing textures, like the knotty bouclé in robes and shirt jackets, and the softness of the repurposed wide-rib cotton corduroy she uses for her suits. Also: the guys who aren’t afraid of the chunky-soled cork sandals with rainbow leather straps that are his shoes of choice this season. Oh, and many of his clients too.

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