Tawt Taw a Tweety bird? MCM confirms you did

MCM’s history with the entertainment industry runs deep – its monogram has been clutched, flexed and wrapped around the waists of countless artists, from Freddie Mercury to Jay-Z to Peggy Gou. As a brand as familiar with the red carpet as the runway, it only makes sense that MCM is teaming up with entertainment giant Warner Bros to celebrate one of their most beloved fictional characters of all time – Tweety.

Believe it or not, Tweety turns 80 this year. For eight decades, the darling canary has entertained audiences with his feline antics and endearing catchphrase “I twat I wat a puddy tat.” To mark the occasion, MCM is launching a capsule collection that sees the character’s playful face displayed across 30 different pieces. Leather goods including tote bags, backpacks, belts and caps feature Tweety in the house’s Visetos monogram print, while sweaters, hoodies and t-shirts represent the beloved bird in various playful poses and outfits, including sporting an MCM monogrammed bucket hat. There’s even a special edition of the Terrain sneaker featuring Tweety balancing on her arms crossed on the side quarter.

To launch the collection, MCM is hosting a series of pop-up stores where customers can shop the collection and enjoy a Tweety-themed augmented reality experience. The collaboration is part of Warner Bros. year-long “80 Years of Tweety” campaign, which culminates on November 21, Tweety’s birthday (we always knew he was a Scorpio). Alongside this release, Warner Bros. is celebrating the anniversary across the Studio with new Tweety content on HBO Max, as well as new themed experiences and collections.

Shop the collection here.

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